| Trade |
Channel |
Value Proposition |
| Retailer |
- Convenience
- Small/Med retail enterprise
|
- Networking
- Operational efficiencies & cost reductions thru standardization
- Broader choice of solutions
- Access to knowledge & expertise
- Industry voice
|
| Supplier |
|
- Networking
- Operational efficiencies & cost reductions thru standardization
- Industry voice
|
| Solution Provider |
- Home office
- Back office
- POS
- Fuel
- Peripheral
|
- Access to business process development
- Certification
- Industry voice
|
| Associations |
|
- Alignment & advocacy of standards implementations
|
| Media |
|
- Marketing of PCATS
- Supporting PCATS success
|
